Two things on St Johns Hill. An internationally accredited training academy that turns careful hands into careers. A treatment salon where every appointment is with the award-winning technician. The website needs to lead with the academy and serve the salon underneath.
Whilst we teach, we learn. Seneca · Letters to Lucilius · Epistle VII
Each tier is a working shell. The pricing is fixed. The fifth is a custom commission for the academy that wants the website and the booking app under one roof.